While most of the news has been focused on Amazon’s acquisition of grocery chain Whole Foods, last week, Walmart also executed a deal. The big box retailer known for its low prices will acquire men’s fashion retailer Bonobos for $310 million as part of its strategy to build an apparel business to compete with Amazon. […]

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There are many different ways to handle brand integration – whether it means discarding the target’s brand in favor of your own, keeping both brands, or creating a new one. Each strategy is valid, depending on your brand equity and strategic rationale for acquisition. Let’s look at a live example: In its $2.5 billion stock-for-stock […]

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Once you’ve closed the deal on a new acquisition, what do you do about the brand? Keep it as it is? Replace it with your brand? Create a hybrid? Something else…? The brand is one of the assets you acquire when you buy a company. It may be worth a lot. Or little. Or nothing. […]

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Burger King and Tim Hortons plan to merge in an $11 billion deal that will create a new fast food powerhouse. The merger has received significant attention from the media, dealmakers, regulators and consumers. Capstone’s infographic will show you what you need to know about this exciting transaction. Click on the image for a closer […]

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Burger King and Tim Hortons announced on Sunday that they would merge into a single enterprise with $22 billion in revenue and 18,000 restaurants worldwide. A new parent company headquartered in Canada would be created in what technically is a tax inversion, although tax savings are not driving the merger itself. The main strategy is […]

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When Enterprise Rent-A-Car acquired Alamo and National in 2007 it didn’t “swallow up” its new brands during integration. Instead, it made a conscious effort to learn from and integrate best practices from both parties. As Executive Chairman Andrew Taylor explains in the Harvard Business Review, “…In the process we also learned a lot about ourselves […]

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Japan’s Suntory is making a big investment in buying the makers of Jim Beam for $13.6 billion. Jim Beam is a highly branded U.S. company and this deal is second largest acquisition of a U.S. company by a Japanese buyer.  The underlying concept is the folks in Japan have recognized their domestic markets are not […]

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During our last webinar, “A New Look at Due Diligence,” I fielded an intriguing question I’d like to share with you. I firmly believe that due diligence and integration fit hand-in-glove, so I was excited to receive this integration query. Q: What are the differences, if any, in integration of a 100% acquisition and a […]

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